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Apr 29
2007
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Cutting the ClutterPosted by pennell in Untagged |
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The Internet is a massive media and communications machine. It can be a great tool; but it can also be a great waste. Any investment a ministry makes on Internet-based technology must be carefully placed.
I believe this is the calling of WMtek. Often times we must help our ministry partners navigate a course that would otherwise be unclear. I came across a story that demonstrates this point well.
In this day and age, all webs sites are not created equal. Web strategies can be as diverse as the world we live in. What should a ministry focus on? We believe the WMtek Ministry Suite is a great example of "where to place" your strategy. Let us show you how.Charles Steinmetz retired from General Electric after a lifelong career. Later, a system breakdown had GE engineers stumped, so they called on Steinmetz as a consultant. After inspecting the machinery at length, he marked an "X" on a defective part and billed GE for $10,000. The company protested, asking for an itemization. Steinmetz's reply read simply:
Making one chalk mark $1.00
Knowing where to place it $9,999.00
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